09
Sep
How to start collecting data?
Methods for collecting First-Party Data include surveys, tracking from Google Analytics, social media, subscriptions, door
31
May
4 Types of customer segmentation for data analysis
Customer segmentation is the process of dividing customers into groups based on common characteristics or
11
May
Zero Party Data: Customer-provided data for a better experience
Zero Party Data refers to data that customers intentionally provide to a company directly, with
11
May
SMS Marketing : An old but still effective marketing strategy
SMS Marketing is a marketing strategy that uses text messages to distribute information and news
29
Apr
Let’s get to know Data Visualization for smart data analysis
Data Visualization is the process of turning raw data into visual representations, such as charts,
27
Apr
Understand your customers and their needs with Buyer Personas
Buyer Personas are fictional representations of your ideal customers, based on their personality, age, gender,
27
Apr
5 Benefits of Customer Data Collection
The collection of customer data is essential for customer relationship management. It helps businesses understand
26
Apr
What is First Party Data? How important is it, and what are its benefits?
First Party Data ถ้าแปลตรง ๆ เลยก็คือข้อมูลของบุคคลแรก ซึ่งเป็นข้อมูลที่แบรนด์ และ/หรือ ผู้เก็บข้อมูลรวบรวมโดยตรงจากลูกค้าและผู้บริโภคของตน
26
Apr
Let’s get to know 3 types of Big Data that marketers should know
Big Data, or large data, is a massive amount of data in various forms, which
26
Apr
How to collect customer data in a way that provides a good experience?
Collecting customer data for CRM is not easy. Companies need tools to collect data and
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