Build confidence in every product and get to know your real customers

Protect your brand from counterfeit products, collect first-party data, drive customer engagement, and boost repeat purchases through connected product digital solutions.

In the dietary supplement industry, “confidence” is what customers demand before purchasing

Customers must be confident that the product they are about to consume is authentic and comes from a trusted brand.

Is Your Supplement Business Facing These Challenges?

Customers Lack Confidence in Authenticity

Counterfeit goods jeopardize both consumer safety and brand reputation.

Not Knowing Your Real Customers

Even if products sell well, your brand might not have direct access to end customers.

Having Data, But Not Knowing Customers

Fragmented data across channels fails to build a systematic customer profile.

One-Time Buyers Who Disappear

Constantly spending budget on acquiring new customers instead of generating repeat purchases.

Promotions That Fail to Build Relationships

When campaigns end, data vanishes, leaving no way to cultivate customer relationships further.

Birth Note turns every product interaction into an opportunity to build customer relationships.

From “Authentic Product” to “Repeat Customer”

01 — VERIFY

Verify Authenticity

Customers scan the QR code to verify the product, boosting confidence before consumption.

02 — KNOW

Know Your Real Customers

Prompt customers to register products while capturing the specific data your brand needs.

03 — ENGAGE

Drive Engagement

Run surveys, campaigns, or interactive activities to connect directly with consumers.

04 — REWARD

Offer Privileges

Allow customers to collect points, enter lucky draws, or unlock exclusive privileges to incentivize action.

05 — REPEAT

Drive Repeat Purchases

Leverage customer data and behavioral insights to design tailored campaigns for each segment.

From “One Product” to “A Relationship with One Customer”

Step 1

Customer Scans

Step 2

Verifies Product

Step 3

Registers

Step 4

Captures Data

Step 5

Receives Benefits

Step 6

Builds Loyalty

Step 7

Returns to Repurchase

Every scan shouldn’t just end with “This product is authentic.”

It should be the beginning of the relationship between your brand and your customer.

Solutions Designed for Supplement Brands

Anti-Counterfeit

Authenticates items and protects your brand from counterfeits.

Customer Data

Captures customer information and builds first-party data through scans and registrations.

Marketing Survey

Gathers feedback to understand customer needs.

Loyalty Program

Offers points and exclusive privileges to incentivize repeat purchases.

Lucky Draw

Creates product-linked campaigns to boost customer engagement.

Customer Insight

Analyzes collected data to empower marketing decisions.

More Than Just Anti-Counterfeit Solutions

Protect Your Brand

Build customer confidence and safeguard brand trust.

Own Your Customer Data

Create first-party data directly from consumers who buy your products.

Increase Repeat Purchase

Use loyalty programs and campaigns to drive repeat buys.

Understand Your Customer

Utilize customer data to understand preferences and plan marketing strategies.

It’s not just about knowing who scanned—it’s about knowing who your customers really are.

From QR Scan to Customer Insights

Organize and analyze data in depth to unlock actionable business value using the Big Data captured by our platform.

Interactive Intelligence Report (IIR) is a smart reporting system that enables businesses to analyze deep customer insights—such as purchase location, buying motivations, and how decision factors vary across gender, age, and location. It provides multidimensional analytics on both customers and products, guiding your product development in the right direction.

Is your product creating customer data for your brand?

Frequently Asked Question (FAQ)

Birth Note uses unique QR code stickers (one non-repeating code per item) paired with serial numbers and anti-copying technology. Featuring real-time abnormal scan detection and scan limit thresholds, consumers know instantly upon scanning whether a product is authentic—protecting customer safety and safeguarding your supplement brand’s reputation completely.

When consumers scan the QR code on a supplement box or bottle to verify authenticity, register warranties, collect points, or join lucky draws, the system captures data such as names, phone numbers, location/GPS coordinates, age ranges, purchase behaviors, and feedback. Built to run directly through web browsers without requiring app downloads, it yields significantly higher registration rates.

Supplements require continuous consumption. Birth Note’s CRM system helps brands build loyalty programs that incentivize repeat purchases through point collection, discount code distribution, and automated automated replenishment or reorder reminders. Additionally, brands can analyze First-Party Data to create highly targeted promotions for specific customer segments.

Highly effectively. Birth Note’s system links specific product IDs and production batches to individual distributors. When a consumer scans the QR code, the system logs real-time GPS locations and timestamps, enabling brands to instantly trace which distributor leaked inventory for cross-territory sales or price-cutting.

It is fully secure according to international standards and 100% compliant with PDPA laws. The platform features integrated Consent Management to obtain user permission prior to collecting data, supports Data Subject Rights (allowing users to request data deletion or modification), and uses strict data encryption protocols to prevent data leaks.

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