Innovation of QR Code stickers to prevent counterfeit goods

Innovation of QR Code stickers to prevent counterfeit goods – How can brands benefit from these QR Code stickers?

Many people may be familiar with and purchase online goods even before the Covid-19 outbreak. Buying online is considered a time-saving way to purchase items at the store and still buy them at a lower price. Because the brand does not have to invest in finding a space to display and place products.

During the Covid-19 outbreak, home delivery services became essential and expanded the distribution channels of brand owners from offline stores to online stores. It also expands the consumer’s buying channels without the brand owner having to consider finding a place to place the product to distribute the product in the form of a real-world store.

However, the lack of an agency to monitor this area and the implementation of laws related to online sales make companies more vulnerable to counterfeiting. Because the e-commerce market is vast and cannot be fully monitored. It’s like catching crabs in a basket.

It may be time for businesses to invest in a small solution to protect their products from counterfeiting by using anti-counterfeiting solutions. There are many solutions available today, such as custom packaging or holographic stickers. However, these solutions cannot guarantee 100% protection against counterfeiting, as packaging technology has advanced significantly, making it easier to counterfeit. However, a new solution, QR code stickers, can provide 100% protection against counterfeiting.

In fact, governments around the world are encouraging companies to use anti-counterfeiting solutions from various providers. In addition to large multinational companies, even small and medium-sized businesses can face the threat of counterfeit goods. QR code stickers are one of the best solutions for combating counterfeit goods. Most consumers already have smartphones and can scan QR codes to verify whether the product they purchased is genuine. QR codes are a type of digital encryption that is one-to-one. If the same QR code is scanned again, a notification will be displayed indicating that the QR code has already been scanned. This makes it impossible to reuse QR code stickers.

Brand owners can save the cost of changing packaging to prevent counterfeiting. Simply attaching a QR code sticker to the original packaging can be done quickly and easily. Then, inform consumers of the difference. If there is no QR code sticker on the packaging, it is suspected to be a fake product. In addition to preventing counterfeiting, the system also comes with the benefits of registering buyers and completing surveys to win prizes or accumulate points. This allows you to analyze the data from customers to further market development. It also promotes sales and leads to repeat purchases.

When we think roughly about counterfeit goods, the first thing that comes to mind is a fake luxury handbag or fake sportswear. But counterfeit goods that come into direct contact with our bodies or, worse, are consumed, can have a negative impact on our health and pose a risk to our lives.

Let’s see which industries should use anti-counterfeiting solutions

Cosmetics:

The COVID-19 pandemic has increased demand for hygiene and cosmetics products. Brands often focus on packaging design to make it difficult to counterfeit, but it cannot be avoided because current technology can produce packaging that is almost identical to the original. Imagine if a famous brand, for example, a powder puff, was found to be counterfeit and found to contain carcinogens in the composition. If used and comes into contact with sensitive areas, such as eyes and mouth, it could damage the health of consumers.

Therefore, it is important to have the right anti-counterfeiting solution provider. Using Birth Note’s anti-counterfeiting QR sticker on the packaging allows consumers to scan to know the authenticity of the product immediately. This helps consumers to be safe from using harmful cosmetics and protects the brand’s image from losing customers due to counterfeit goods in the future.

Herbal Medicine Products:

When feeling sick or wanting to improve their health, some people may choose herbal products. However, they may sometimes encounter counterfeit products. There are many companies that have been licensed to produce herbal medicines for the purpose of treating diseases, improving physical fitness, or for medical purposes. However, the increasing demand for herbal medicines today has led to an increase in counterfeit herbal medicines. This has had a significant negative impact on product brands. In addition to losing potential revenue, brands also lose their reputation because consumers who buy counterfeit products think they are genuine.

Therefore, in order to protect the brand’s reputation and revenue, brands should focus on anti-counterfeiting solutions. The use of Birth Note’s anti-counterfeiting QR stickers attached to the packaging allows consumers to scan the sticker immediately to verify the authenticity of the product. This gives consumers confidence that they are getting the real thing and increases their confidence in the brand. Brands no longer need to lose revenue and customer base to counterfeiters.

In addition to cosmetics and herbal medicine products, there are many other products that are also vulnerable to counterfeiting. For example, agricultural products (pesticides, herbicides, chemical fertilizers, seeds), electronic products (mobile devices, computer accessories, gadgets), branded products, or even everyday products such as soap, shampoo, and toothpaste are all frequently counterfeited.

In order to prevent revenue loss and protect the reputation of the brand, Birth Note would like to be a part of the solution. We have developed a 100% counterfeit-proof QR code sticker that can also collect customer data for marketing purposes and promote other marketing activities, such as scanning QR codes to win prizes or collecting points to redeem prizes. This can help your business grow and thrive. Try Birth Note’s QR code sticker, and you’ll be glad you did.

If you are interested in the QR Code system to prevent counterfeit products, along with features such as market research, points accumulation, and lucky draw from Birth Note, you can inquire for more information by contacting us at 099-564-5947, 096-142-9547 or email [email protected] for us to get back to you promptly.